A brand refreshed…
Lang Realty is the leading real estate brokerage firm in South Florida. A brand refresh was needed to infuse new life and energy into the company. We elevated the existing logo mark to create meaning and context by representing Lang's three pillars of excellence: local knowledge, trusted service, and proven results. We used fresh, crisp typography for an increasingly digital world, and clean bright graphics to stand out in a cluttered marketplace. The result? A new legacy of excellence representing the company today and positioning Lang for the future.
“I am so pleasantly surprised how much I love our new logo. As you know, I could not imagine a scenario where we could allow for a big departure from our established logo. Your professionalism and diligence made it possible.”
